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Inside the Nudge Unit: How Small Changes Can Make a Big Difference by David Halpern
Category: Business
Dr David Halpern, behavioural scientist and head of Number 10's Behavioural Insights Team, or the 'Nudge Unit', invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of ps ...Show more
Opium - An Intimate History of the Flower That Changed the World by John H. Halpern; David Blistein
Category: History
"A landmark project." -- Dr. Andrew Weil"Engrossing and highly readable." -- Sam Quinones"An astonishing journey through time and space." -- Julie Holland, MD"The most important, provocative, and challenging book I've read in a long time." -- Laurence BergreenFrom a psychiatrist on the frontlines of add ...Show more
The Nudge Unit: Inside the Government Department That Changed Our Minds and Saved Us Billions by David Halpern
Category: Self-Help
Every day we make countless decisions, from the small, mundane things to tackling life's big questions, but we don't always make the right choices. Behavioural scientist Dr David Halpern heads up Number 10's 'Nudge Unit', the world's first government institution that uses behavioural economics to examin ...Show more
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