The Accidental Creative

by Todd Henry
$29.99

Publisher: Penguin Group USA

Publication Date: July 24, 2013

ISBN: 9781591846246

Binding: Paperback

Availability: One-off Print

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Many of us assume that our creative process is beyond our ability to influence, and pay attention to it only when it isn't working properly. For the most part, we go about our daily tasks and everything just 'works.' Until it doesn't. Business creativity expert Todd Henry explains how to unleash your creative potential, day in and day out. Whether you're a creative by trade or an 'accidental creative,' his book willhelp you generate better ideas more cosistently. It will also help you focus on the things that matter most instead of drifting through your days. 'The Accidental Creative is high-octane fuel for creative productivity.' Steven Pressfield, author of The War of Art 'Todd Henry has spent years breaking down the secrets of highly effective creatives. Read this book and prepare to ramp up your brilliance!' Chris Guillebeau, author of The Art of Nonconformity 'The Accidental Creative is an inspiring and practical guide for staying fresh and doing brilliant work. If you regularly need great ideas, this book will help you find them.' Tony Schwartz, author of Be Excellent at Anything 'I was struck with how relevant and practical this book is for anyone in the creative field at any level. It is full of invaluable life lessons.' Tim Hales, SVP of Marketing and Design Communications, Fossil 'The gift of creative insight is not to b squandered! Todd Henry has assembled a guide that will enrich your creative pursuits. Don't dream without it.' Scott Belsky, CEO, Behance, and author of Making Ideas Happen Visit www.accidentalcreative.com